Dispensary Marketing
- Iterative Optimization (Kaizen) for Continually Improving ROI
- Dedicated account staff assessing every new marketing opportunity
- Weekly customized reporting and status updates
- 100% transparency into all metrics and performance results
- Stay top of mind with your target demographic
- Benefits of increased brand awareness = increased word of mouth
- Evaluate best candidates to support with display advertising
- Launch digital marketing campaigns
- Encentive local directory reviews
- Daily campaign monitoring and optimization
- A/B test to determine the most compelling offers
- Optimize targeting to ensure ads only show to potential customers
- Test different landing pages to maximize sales
- Expand to niche keywords like competitors and/or strains to capture even more sales
- Identify all current marketing and tracking
- Establish marketing goals
- Comprehensive competitive analysis
- Unique value proposition
- Compelling Offer Creation
- Mobile Landing Page strategy
- Google Analytics site tracking setup
- Develop customized digital marketing plan
- Set-up digital marketing campaigns
- Build out local directory listings
- Build mobile optimized landing page
- SEO audit to improve organic rankings
- Create compelling offers/messages
- Establish monthly budgets and billing
- Finalize targeting (e.g., geography, hours)
- Double-check performance tracking